Consumers are increasingly 'going mobile' to access online content, with more and more people using a mobile or tablet device as their primary source of accessing the web.
For a vehicle dealer looking to reach more customers online, having a website which is accessible through mobile technology is imperative in reaching these customers.
Conventionally to capture mobile traffic, you would need two websites - one desktop and one mobile optimised site. However, with Flex responsive websites you only need one, as the website will automatically adapt the content of your pages to the right size for the device being used.
Both approaches mean that the user is served a highly professional looking website, tailored to the device they are using. However, responsive websites are the most advanced (and some may argue the most convenient) means of access, ensuring your website is perfectly rendered by your customers wherever and however they choose to access your site.